Cider/Perry in Guatemala
Description
Video games in Argentina delivered exceptional growth in 2025, far outpacing regional and global comparators, following a major regulatory change that slashed the tax burden on digital purchases. This environment has proven highly attractive, with affordability sharply improved, consumer spending rebounding, and digital infrastructure enabling broad adoption of subscriptions and live-service models. The market is defined by accelerated digitalisation, with e-commerce and digital storefronts cap...
Euromonitor International's Video Games in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Video Games in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
34 Pages
- Video Games in Argentina
- Euromonitor International
- September 2026
- List Of Contents And Tables
- VIDEO GAMES IN ARGENTINA
- Key Data Insights
- 2025 Developments
- Video Games Summary
- Key Industry Trends
- CHART 1 Key Industry Trends for Video Games
- Industry Performance
- Tax Reform Unlocks Digital Spending and Drives Record Category Growth
- CHART 2 Argentina's Gamers Shop for Services, Not Consoles, as Hardware Prices Climb
- Economic Constraints Delay Hardware Upgrades and Reshape Retail Channels
- CHART 3 Value Sales 2020-2030
- CHART 4 Value Sales by Category 2025
- What's Next?
- Digital Storefronts and Subscriptions to Redefine How Players Spend
- CHART 5 Analyst Insight for Video Games
- Gift Cards and E-Commerce to Bridge the Gap as Retail Shifts Online
- CHART 6 Forecast Value Sales 2020-2030
- CHART 7 Forecast Value Sales by Category 2025-2030
- Competitive Landscape
- Electronic Arts Accelerates Lead as Tax Cut Drives Share Gains
- Ea and Nintendo Strengthen Brands through New Launches
- CHART 8 Company Shares 2025
- CHART 9 Brand Shares 2025
- Channels
- Mercado Libre Accelerates Digital Shift as Tax Cut Boosts Online Sales
- CHART 10 Retail Channels 2020-2025
- Products
- Live-Service Design and Free-To-Play Mechanics Reshape Game Development Priorities
- Flagship Hardware and Software Launches Demonstrate Platform Confidence in the Market
- Localised Content and Gift Card Infrastructure Determine Competitive Positioning
- Economic Context
- CHART 11 Economic Context for Video Games
- CHART 12 Real GDP Growth 2020-2030
- CHART 13 Inflation 2020-2030
- Consumer Context
- CHART 14 Consumer Context for Video Games
- CHART 15 Population 2020-2030
- CHART 16 Consumer Expenditure 2020-2030
- CHART 17 Population by Generation 2025
- Country Reports Disclaimer
- CHART 18 Lego's Monet-Inspired Art Set Signals Construction's Pivot to Adult Hobbyists
- CHART 19 Value Sales 2020-2030
- CHART 20 Value Sales by Category 2025
- CHART 21 Forecast Value Sales 2020-2030
- CHART 22 Forecast Value Sales by Category 2025-2030
- CHART 23 Company Shares 2025
- CHART 24 Brand Shares 2025
- CHART 25 Mercado Libre Anchors Argentina's Blended Retail for Toys and Games
- CHART 26 Retail Channels 2020-2025
- CHART 27 Economic Context for Toys and Games
- CHART 28 Real GDP Growth 2020-2030
- CHART 29 Inflation 2020-2030
- CHART 30 Consumer Context for Toys and Games
- CHART 31 Population 2020-2030
- CHART 32 Consumer Expenditure 2020-2030
- CHART 33 Population by Generation 2025
- TOYS AND GAMES IN ARGENTINA
- Executive Summary
- 2025 Developments
- Key Data Insights
- Industry Performance
- Digital Access Surge Drives Exceptional Performance
- Adult Collectors Anchor Value in Traditional Toys and Games
- Omnichannel Promotions and Instalments Shape Holiday Spending Bursts
- What's Next?
- Digital Platforms and Subscription Pricing to Reshape Consumer Purchasing Patterns
- Adult Collectors and Premiumisation to Sustain Traditional Toys and Games Value
- Omnichannel Finance Options and Disciplined Promotions to Drive Sales Peaks
- Competitive Landscape
- Electronic Arts Accelerates Lead as Digital Platforms Surge
- Channels
- Mercado Libre Accelerates Digital Shift as Tax Removal Boosts Online Video Game Sales
- Products
- Innovation Follows Entertainment Licensing and Hybrid Play
- Recent Launches Showcase Digital-First and Hybrid Innovation
- Business Impact Reshapes Inventory, Margins, and Speed to Market
- Economic Context
- Consumer Context
- Country Reports Disclaimer
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